A Disadvantage When Using Home-Country Middlemen as Intermediaries in the Distribution

question 10

Multiple Choice

A disadvantage when using home-country middlemen as intermediaries in the distribution process is:

• A) the large financial investment required.
• B) the limited control over the distribution process.
• C) the large managerial investments required.
• D) the limited number of retailers in the foreign country who can be reached.
• E) the large amount of commission.

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Definitions:

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Third-party Candidate

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