A Company Focusing Its Efforts on Making Its New Innovation

question 14

Multiple Choice

A company focusing its efforts on making its new innovation more user-friendly is working on the _____ of the product.

• A) relative advantage
• B) compatibility
• C) complexity
• D) trialability
• E) observability

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Definitions:

Hand-Washing Rituals

Repeated and often excessive washing of hands, typically as a manifestation of obsessive-compulsive disorder.

Howard Hughes

An American business magnate, investor, pilot, film director, and philanthropist, known for his contributions to aviation and the film industry.

Obsessive-Compulsive Disorder

A chronic mental health condition characterized by uncontrollable, recurring thoughts (obsessions) and behaviors (compulsions).

Fear Of Germs

An anxiety disorder characterized by an excessive fear of germs, contamination, and disease.