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The most useful information on how cultural values influence various types of business and market behavior comes from work done by:
Value
The importance, worth, or usefulness of something, often determined by social, personal, or economic factors.
Self-Concept
A person’s understanding of who they are, in relation to self-esteem, appearance, personality, and various traits.
Demonstrating
The act of showing or explaining how something works or proving something through evidence or argument.
Industry
The sector of an economy that is concerned with production of goods, extraction of minerals, or the provision of services.
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