When Marketers First Introduced the Personal Digital Assistant (PDA) to the American

question 104

Multiple Choice

When marketers first introduced the personal digital assistant (PDA) to the American consumers, they most likely performed the role of _____ because the cultural impact of the product became widespread.

• A) gatekeepers
• B) conciliators
• C) agents of socialization
• D) agents of change
• E) arbitrators

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Definitions:

Median

The middle value in a sorted list of numbers, effectively dividing the dataset into two halves.

Skewed

Describes a distribution of data that is not symmetrical, where one tail is longer or fatter than the other.

Standard Deviation

An indicator of how spread out or scattered a collection of numbers is, showing the degree to which these numbers differ from their average value.

Variability

The extent to which data points in a statistical distribution or dataset differ from the average or mean value.