Ralph Waite, a Marketing Manager at a Video Game Console

question 37

Multiple Choice

Ralph Waite, a marketing manager at a video game console manufacturing firm, is asked to review the marketing opportunities of his company in a foreign market. He is aware that he can modify certain elements of the marketing environment to suit the foreign market needs. He focuses his attention on the uncontrollable factors that might affect their business prospects. Which of the following uncontrollable elements is most likely to affect the company's business prospects in the foreign market?

• A) The pricing policies in the domestic market
• B) The research methodologies used by his company
• C) The promotional activities required to market the product
• D) The level of technology in the targeted market
• E) The product distribution channels adopted by his company

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Definitions:

Shoving

The act of pushing someone or something roughly, often as a form of aggression or to move them out of the way.

Play

Engage in activity for enjoyment and recreation rather than a serious or practical purpose.

8 Years Old

An age or stage in human development generally associated with early elementary school years, characterized by rapid learning, socialization, and cognitive growth.

Keeping Secrets

The act of not disclosing information to others that is intended to be private or confidential.