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Gourmet Aroma Coffee House has an exclusive contract with Columbia exporters. Two brands of gourmet coffee are imported, Morning Thunder (MT) and Evening Tender (ET) . The following data are provided for the current fiscal year:The total market was estimated to be 80,000 pounds at the time of budget. The actual total market for the year is 75,000 pounds.
What is ET's sales quantity variance?
Objective Measures
Quantifiable data used to evaluate performance or progress, often based on clearly defined criteria unaffected by personal biases or interpretations.
Subjective Measures
Evaluation tools based on personal opinions, interpretations, points of view, or judgments rather than objective data.
Salespeople
Individuals who are employed to sell products and services to customers, often directly interacting with them to facilitate sales.
Quantitative
Refers to a research method that focuses on obtaining data through empirical observations and statistical, mathematical, or numerical analysis.
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