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Assume only the specified parameters (that is, variables) change in a sensitivity analysis. If the contribution margin increases by $2 per unit, then operating profits will:
Heuristic Shortcuts
Simple, efficient rules which people often use to form judgments and make decisions, sometimes leading to cognitive biases.
Stereotyping Heuristic
A mental shortcut that allows individuals to make quick judgments about people or situations based on generalizations or stereotypes.
Representation Heuristic
A cognitive shortcut in which judgments are made based on how much one thing resembles another.
Elimination by Aspect
A decision-making process where options are eliminated based on the absence of desired characteristics.
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