Several Students Have Formed a Study Group for Their Communication

question 27

Multiple Choice

Several students have formed a study group for their communication class.Although some students are communication majors with high grades,the member who has the most influence on the group is a fun-loving star player on the college basketball team.In this group,the basketball player possesses ________ power.

• A) coercive
• B) expert
• C) referent
• D) information

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Definitions:

Agenda Setting

The process by which the media identifies and selects certain events and topics to emphasize, shaping public perception and influencing what the public considers to be priority issues.

Financial Indiscretions

Actions involving money that are considered imprudent, unethical, or morally questionable.

Congressional Legislation

Laws and statutes enacted by the United States Congress, which consists of the Senate and the House of Representatives.

Mass Messages

Communications intended to reach a large audience through various media channels, such as advertising, public relations, or social media campaigns.