Audience Composition Is the Percentage of Homes with Sets in Use

question 1

True/False

Audience composition is the percentage of homes with sets in use turned to a specific program.

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Definitions:

Behaviors

The range of actions and mannerisms made by individuals, organisms, systems, or artificial entities in conjunction with their environment, which includes the other systems or organisms around as well as the physical environment.

Personally Disapprove

Personally Disapprove means to hold a negative opinion about something based on one's own beliefs or values.

Personally Approve

A process or action whereby an individual gives their direct and explicit approval or consent.

Cognitive Dissonance Theory

A theory suggesting that people experience discomfort when holding conflicting cognitions, leading them to change their attitudes, beliefs, or actions.