Advertisers Sometimes Can Get _____,A Discount Applied Retroactively as the Volume

question 101

Multiple Choice

Advertisers sometimes can get _____,a discount applied retroactively as the volume of advertising increases through the year.

• A) earned rates
• B) promotional discounts
• C) trade allowances
• D) slotting rates
• E) functional discounts

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Definitions:

Act of God

Natural events outside of human control, such as hurricanes, earthquakes, or floods, which are not caused by and cannot be prevented by humans.

Garage

A building or secured area designed for the storage and maintenance of vehicles.

Shed

A small building, typically made of wood or metal, used for storage or as a workshop, commonly found in gardens or backyards.

Sub-Bailment

A situation where a bailee (person who receives property) further entrusts the bailed property to another person, under a sub-bailment contract.