In Its Ads,Aleve Pain Reliever Is Compared to Advil and Bayer

question 54

Multiple Choice

In its ads,Aleve pain reliever is compared to Advil and Bayer aspirin.According to the ads,one Aleve gives relief for twelve hours; the other pain relievers have to be taken every four hours.This type of comparison ad can be used to build an ad's:

• A) interception.
• B) awareness.
• C) psychological screen.
• D) credibility.
• E) puffery.

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Definitions:

Product Liability

The legal responsibility of manufacturers, wholesalers, or retailers for injuries or damages caused by defective products they provide or sell.

Personal Injury

Physical or psychological harm to a person due to another's negligence or harmful act.

Causation In Fact

Causation brought about by an act or omission without which an event would not have occurred.

Proximate Cause

Proximate Cause is a legal concept that connects an individual’s actions to the resulting effect, determining whether the actions are legally deemed to cause a particular outcome.