The Science Behind the L'Oréal Youth Code Product Development Is

question 47

Multiple Choice

The science behind the L'Oréal Youth Code product development is an example of a __________ approach to advertising execution.

• A)Moral
• B)Rational
• C)Research-based
• D)Lifestyle
• E)Mood

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Definitions:

Gay

A term used to describe individuals who are romantically or sexually attracted to people of the same sex.

Lesbian

A woman who is emotionally, romantically, or sexually attracted to other women.

Genetic Explanation

An explanation attributing the cause of individual differences and behaviors to genes and hereditary factors.

Fraternal Birth-Order Effect

A phenomenon suggesting that a male child is more likely to be homosexual if he has more older brothers.