Which of the Following Describes a Situation When an Advertiser

question 56

Multiple Choice

Which of the following describes a situation when an advertiser would be charged a short rate?

• A) If the advertiser requests its ads to be placed in a particular section of the newspaper
• B) If the advertiser contracts to buy space for a one-year period at a discount and fails to buy it
• C) If the ad is not ready by the closing date
• D) If the advertiser wants to place a classified display ad
• E) If the advertiser wants to use a preprinted insert in addition to a display ad

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Definitions:

Duty of Compensation

An obligation to provide payment or restitution for loss, damage, or injury.

Incorporate

The process of legally forming a corporation under state law, effectively creating a distinct legal entity separate from its owners.

Agency by Agreement

A relationship formed through an express or implied contract where one party (the agent) is authorized to act on behalf of another (the principal).

Orally Agrees

To give consent or reach an agreement on something using spoken words rather than written.