The _____,A Member of the Creative Team,is Responsible for the Nonverbal

question 25

Multiple Choice

The _____,a member of the creative team,is responsible for the nonverbal aspect of the message,the design,which determines the visual look and intuitive feel.

• A) creative director
• B) art director
• C) publicity expert
• D) accounts executive
• E) copywriter

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Definitions:

Brain Scanning

The use of various medical imaging technologies to study the structure and function of the brain for research and clinical diagnosis.

Buying Processes

The series of steps consumers or organizations follow to make a purchase decision, including need recognition, information search, evaluation, and the purchase decision.

Martin Lindstrom

A recognized authority in branding and consumer behavior, known for his writings and insights on how companies can create impactful brands.

Buyology

The study of consumer purchasing behavior and the psychological influences behind decision-making.