Examlex
Pulsing,a method of media scheduling,becomes more appropriate as the consumer's purchasing cycle gets longer.
Click Fraud
A malicious activity where clicks on online advertisements are artificially inflated, typically for financial gain or to drain competitors' advertising budgets.
Environmental Impact
The effect that human activities and natural processes have on the environment, encompassing changes to ecosystems, biodiversity, and human health.
Directories
Organized listings of information, often about businesses, people, websites, or services, designed to help users find specific information quickly.
High Delivery Costs
Expenses associated with transporting products from the manufacturer or seller to the consumer, which are significant compared to the overall cost or value of the product.
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Q94: What is the key benefit of IMC?