_____ Refers to the Total Number of Unique (Or Different)people

question 30

Multiple Choice

_____ refers to the total number of unique (or different) people or households exposed,at least once,to a medium during a given period of time,usually four weeks.

• A) Circulation
• B) Exposure value
• C) Reach
• D) Message weight
• E) Frequency

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Definitions:

Subject Matter Jurisdiction

The authority of a court to hear cases pertaining to a specific type of issue or within a particular category of legal matters.

Concurrent Federal Jurisdiction

A situation where both federal and state courts have the authority to hear and decide on the same case.

Diversity of Citizenship Jurisdiction

Jurisdiction in federal courts arising from cases between citizens of different U.S. states or between U.S. citizens and foreign nationals or entities, intended to prevent state bias.

Writ of Certiorari

A court order in which a higher court reviews a decision of a lower court.