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What Is the Importance of Consumer Behavior in Marketing

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What is the importance of consumer behavior in marketing?


Definitions:

Nicotine Dependence

A condition of addiction to the nicotine contained in tobacco products, leading to compulsive use.

Chewing Tobacco

A type of smokeless tobacco product consumed by placing a portion of the tobacco between the cheek and gum.

Withdrawal

The process of reducing or eliminating the intake of a psychoactive substance to which one has become dependent or the symptoms experienced as a result of this process.

Schizophrenia

A chronic mental disorder characterized by distorted thinking, perceptions, emotions, language, sense of self, and behavior.

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