Which of the Following Is True with Regard to Marketing

question 97

Multiple Choice

Which of the following is true with regard to marketing?

• A) IMC is the only tool used in the promotional aspect of marketing.
• B) The task of marketing is solely to create a need for products perceived as expensive.
• C) Marketing creates exchanges that satisfy the perceived needs and wants of individuals.
• D) Marketers should be wary of communicating too much information to customers.
• E) A company is likely to prosper only if it can successfully manipulate customers into buying its products.

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Definitions:

Authorization Device

A device or a software mechanism that is used to grant permission to access or do something within a system or network.

Credit Card Payment

A transaction method using a credit card to transfer money from the cardholder's account to a merchant's account in exchange for goods or services.

Medical Practice

Pertains to the work and research performed by professionals in the field of medicine to diagnose, treat, and prevent illness or injury.

Open-Book Accounts

Financial accounts or transactions where information is made openly available for examination and review, promoting transparency.