_____ Must Have the Skill to Condense All That Can

question 12

Multiple Choice

_____ must have the skill to condense all that can be said about a product into a few salient and pertinent points.

• A) Account directors
• B) Advertising supervisors
• C) Copywriters
• D) Communication specialists
• E) Advertising planners

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Definitions:

Physiological Needs

Basic physical requirements essential to human survival, such as air, water, food, shelter, and sleep, posited by Maslow as the foundation of his hierarchy of needs.

Modern Conveniences

Technologies, devices, or services that simplify tasks and make daily life easier compared to past times.

Fulfillment

The achievement of something desired, promised, or predicted, or a sense of happiness or satisfaction resulting from achieving one's potential or realizing one's desires.

Self-Actualize

The realization or fulfillment of one's talents and potentialities, especially considered as a drive or need present in everyone.