What Is Viral Marketing

question 37

Multiple Choice

What is viral marketing?

• A) A box running across a Web page that is often used to contain advertisements
• B) Allows businesses to generate commissions or royalties from an Internet site
• C) A technique that induces Web sites or users to pass on a marketing message to other Web sites or users
• D) The ability of an organization to give its customers the opportunity to tailor products or services to customer's specifications

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Definitions:

Journal

A book or digital record used in accounting to record each financial transaction as it occurs in chronological order.

Ledger

A book or computer file for recording and totaling economic transactions measured in terms of a monetary unit of account by account type.

Transposition

The accidental rearrangement of digits of a number. Example: 152 → 125.

Error

A mistake in recording transactions or in financial statements, often requiring adjustments or corrections.