You Are in Charge of Creating and Updating Your Company's

question 99

Short Answer

You are in charge of creating and updating your company's Wikipedia page.You logon to find that someone has placed inappropriate photos and blatant lies about your products on the corporate Wikipedia page.Your company has been a victim of wiki _________,another major challenge of the Business 2.0 environment.

Recognize the role of mass media in socialization, social control, and the transmission of culture.

Understand the concept of flashbulb memories and identify examples.

Recognize and explain the effect of misinformation on memory accuracy.

Appreciate the influence of cultural and social contexts on memory.

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Definitions:

Persuade

The act of convincing someone to do or believe something through reasoning or argument.

AIDS Research

The scientific study focused on understanding, treating, and preventing AIDS (Acquired Immunodeficiency Syndrome) and its causative agent, HIV.

Cognitive Dissonance

The uneasy psychological state of having two or more opposing beliefs, ideas, or values concurrently.

Festinger and Carlsmith

Researchers known for their 1959 cognitive dissonance experiment which demonstrated how individuals seek consistency among their cognitions.