How Is Organizational Structure and Culture Important to Selling

question 44

Essay

How is organizational structure and culture important to selling?

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Definitions:

Lobbying

The act of attempting to influence decisions made by officials in the government, often by different interest groups.

Federal Government

A system of government where power is divided between a national (federal) government and various regional governments.

Astroturf Lobbying

A political strategy that simulates grassroots support for an issue, often sponsored by corporations or interest groups to create the appearance of widespread public backing.

Grassroots Organizations

Organizations that use collective action from the local level to effect change at the local, regional, national, or international level, often through community involvement.