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Advertisements for hygiene products like toothpaste and soap tend to feature doctors as spokespersons endorsing the products.Consumers perceive these doctors to possess a substantial knowledge on health and hygiene.Which of the following characteristics of the message source is represented by this example?
Life Expectancy
The average period that an individual is expected to live, statistically determined based on various factors including country, age, gender, and health conditions.
Supreme Court Justice
A member of the U.S. Supreme Court, the highest federal court in the United States, appointed for life by the president with Senate confirmation.
John Roberts
The 17th and current Chief Justice of the United States, having been appointed in 2005, known for his work on the Supreme Court.
William Rehnquist
William Rehnquist served as an Associate Justice of the Supreme Court of the United States from 1972 to 1986, and then as Chief Justice from 1986 until his death in 2005, noted for his conservative jurisprudence.
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