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Which of the following is not an explicit cost for the owner of a local pizza parlor?
Product Adopters
Individuals or entities that start using a new product or technology shortly after it has been launched.
Laggards
A category of consumers that do not like change and may remain loyal to a product until it is no longer available for sale.
Resellers
Retailers and wholesalers that buy finished goods and resell them for a profit.
Product Life Cycle
The phases a product experiences starting from its creation and launch into the market, followed by its growth, peak, and finally its reduction in popularity and sales.
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