Which of the Following Is True About Message Construction

question 67

Multiple Choice

Which of the following is true about message construction?

• A) Directly comparing one brand against specific competitors can be effective, especially when the brand being promoted is not already the market leader.
• B) Overly complex messages always lead to favorable reactions.
• C) Advertisements that allow consumers to arrive at their own conclusions tend to be more persuasive when the audience has a low level of involvement with the product.
• D) If marketers are attempting to reach a highly involved audience, important information should ideally be placed later in the message.
• E) Consumers with low involvement are more motivated to attend to a larger number of arguments than are highly motivated consumers.

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Definitions:

Spans Of Control

The number of subordinates or units that a manager or leader can directly oversee effectively.

Managers

Individuals responsible for planning, organizing, directing, and controlling resources to achieve specific organizational goals.

Subordinates

Employees or team members who are lower in rank or position and are typically under the direction of a manager or supervisor.

Mechanistic Designs

Mechanistic designs in organizations are structured, hierarchical, and bureaucratic systems, characterized by clear, rigid divisions of labor and centralization of decision-making.