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State-Oriented Consumers Are Affected Less by Emotions Generated by a Retail

question 105

True/False

State-oriented consumers are affected less by emotions generated by a retail atmosphere than are action-oriented consumers.


Definitions:

Forces

Influences or drivers that cause change or affect the performance and behavior of individuals or organizations.

Direction

Guidance or supervision provided to perform tasks or to achieve goals and objectives.

Persistence

The quality of continuing steadfastly or firmly in some state, purpose, course of action, or the pursuit of an objective, despite obstacles.

Maslow's

Refers to Maslow's hierarchy of needs, a psychological theory proposing a hierarchy of human needs in the form of a pyramid, from physical survival to self-actualization.

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