A Consumer Chooses a Competing Choice,rather Than a Previously Purchased

question 3

Multiple Choice

A consumer chooses a competing choice,rather than a previously purchased choice,on the next purchase occasion.This behavior is called _____.

• A) infiltrating
• B) switching
• C) hoarding
• D) shilling
• E) culture jamming

---

Definitions:

Television Game Shows

Competitive programs on television where participants play games to win prizes.

Significance Level

The likelihood of incorrectly dismissing the null hypothesis in a statistical assessment, acting as a benchmark for judging the statistical significance of an outcome.

Standard Error of Estimate

A measure used in statistics to indicate the accuracy of predictions made with a regression line, representing the average distance that the observed values fall from the regression line.

Television Game Shows

Competitive entertainment programs on TV where participants play games to win prizes, often involving questions, physical challenges, or puzzles.