Examlex
Ethical sensitivity is the degree to which an issue demands the application of ethical principles.
Positive Messages
Communications intended to convey optimistic, encouraging, or uplifting content to the receiver.
Brand Associations
Mental connections or attributes consumers make between a brand and its products or services, influencing their perceptions and buying behavior.
Dana Perino
An American political commentator and author, who served as the White House Press Secretary for President George W. Bush.
Facebook Status Updates
Short posts by users on Facebook to share thoughts, activities, or information with friends and followers.
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