Examlex
Organizational behavior knowledge:
Seasonal Demand
Fluctuations in the market demand for certain products or services that occur at specific times of the year.
Yield Management Pricing
A pricing strategy that adjusts prices based on changes in supply and demand, commonly used in the airline and hotel industries.
Skimming Pricing
A pricing strategy where a product is initially sold at a high price to target customers who are less price-sensitive, before gradually lowering the price.
Prestige Pricing
A pricing strategy where prices are set higher than average to project exclusivity, quality, or luxury, appealing to consumers' status and prestige.
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