Texas Instruments Produces Electronic Chips Used in a Variety of Devices

question 17

Multiple Choice

Texas Instruments produces electronic chips used in a variety of devices, from cell phones to hand calculators. The specifications of the chips change depending on the final product in which they are utilized. The company is most likely to segment its customers based on:

• A) end-use application.
• B) purchase category.
• C) psychographic characteristics.
• D) demographic characteristics.

Understand the ethical considerations involved in balancing personal benefits against the welfare of others.

Discuss the role of objective and subjective standards in ethical decision-making.

Comprehend the concept of moral rights and obligations in a business context.

Reflect on the significance of honesty, integrity, and trustworthiness in professional settings.

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Definitions:

Environmental Scanning

The process by which businesses monitor and analyze their external environment to identify opportunities and threats.

Technological Environmental Force

Influences in the business environment resulting from changes in technology, impacting how products are produced, marketed, and distributed.

Social Force

Factors arising from societal norms and cultural values that influence individuals' behaviors, attitudes, and interactions within a community.

Environmental Scanning

The systematic process of collecting, analyzing, and using information about external events and trends which can influence an organization's decision-making process.