Match Each Item with the Correct Statement Below

question 130

Multiple Choice

Match each item with the correct statement below.
-A(n) _____ strategy focuses on developing entirely new products for new markets.

• A)trade dress
• B)brand preference
• C)brand insistence
• D)generic product
• E)family brand
• F)brand equity
• G)product diversification
• H)trademark
• I)brand extension
• J)consumer innovator
• K)brand name
• L)private brand
• M)brand manager
• N)universal product code (UPC)
• O)cannibalization
• P)product liability
• Q)captive brand
• R)brand mark
• S)line extension
• T)label

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Definitions:

Leadership Approaches

Refers to various theories and practices guiding how to effectively manage and lead teams or organizations.

Leadership Success

The effectiveness and positive impact of a leader's actions in guiding and influencing a group towards achieving its goals.

Openness

A personality trait reflecting a willingness to experience new ideas, activities, and feelings.

Empowerment

The act of granting power or authority to individuals or groups, typically aimed at enhancing their control over their own lives and decision-making.