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Identify and Briefly Explain Any Three Factors That Weaken the Competitive

question 105

Essay

Identify and briefly explain any three factors that weaken the competitive pressures stemming from the threat that new firms will enter the industry.


Definitions:

Word-of-Mouth Effects

The impact of person-to-person communication on the attitudes, beliefs, and behaviors of individuals regarding products, services, or ideas.

Consumer Contamination

The notion that a product loses value in the eyes of a consumer if it is perceived as being used or touched by another person.

Bread Crumbs

A web design element that allows users to keep track of their locations within programs or documents, metaphorically derived from the fairy tale of Hansel and Gretel.

Margarine Container

A type of packaging designed to hold margarine, a butter substitute made from vegetable oils.

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