Which of the Following Statements DOES NOT Indicate That a Marketing

question 184

Multiple Choice

Which of the following statements DOES NOT indicate that a marketing manager is about to make a serious mistake?

• A) "When it comes to my marketing strategy, if it ain't broke, don't fix it."
• B) "International competition is just a fad. We can ignore it."
• C) "I leave marketing applications of technology to the information technology staff. There's no need for me to learn about them."
• D) "I try to place myself in the position of the consumer and do unto others as I would have them do unto me."
• E) "My job is to sell products. If they happen to damage the environment because a consumer doesn't dispose of them properly, that's not my problem."

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Definitions:

Programmed Decision-Making

A method of decision-making using established procedures or rules for routine or repetitive problems requiring predictable solutions.

Alternative Solutions

Different methods or approaches to solving a problem or addressing a situation, offering multiple options for consideration.

Ethical Implications

Ethical implications refer to the moral consequences or considerations of actions, decisions, or policies, focusing on what is right, wrong, or in the best interest of society and individuals.

Nonprogrammed Decision

Decisions made in response to situations that are unique, poorly defined, and largely unstructured, requiring a custom-tailored solution.