The Use of Temporary Price Cuts to Speed New Products

question 136

Multiple Choice

The use of temporary price cuts to speed new products into a market and encourage trial by customers is:

• A) A penetration pricing policy.
• B) Introductory price dealing.
• C) Pricing for dollar or unit sales growth.
• D) A skimming price policy.
• E) A flexible-price policy.

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Definitions:

Punish

involves imposing a penalty or sanction on someone as a consequence of their wrongdoing.

Constitutional Privilege

A right or immunity granted under a constitution, protecting individuals or entities from certain legal processes or obligations.

Defamatory

A statement that unjustly harms someone's reputation by making false or misleading claims.

Public Official

An individual holding a position of authority in a governmental organization, responsible for the rights and welfare of the public.