When a Company Includes Videos on Its Website of How

question 52

True/False

When a company includes videos on its website of how it has helped individual business customers solve an important problem, this is an example of offering online case studies.

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Definitions:

Purchase

The act of acquiring goods or services in exchange for money.

Available

Readily accessible or obtainable.

Relationship Era

refers to a period in marketing history focusing on building long-term relationships with customers rather than just engaging in single transactions.

Customer Satisfaction

A measure of how products and services supplied by a company meet or exceed customer expectation.