Identify the FALSE Statement Regarding Promotion to Intermediaries

question 128

Multiple Choice

Identify the FALSE statement regarding promotion to intermediaries.

• A) When suppliers offer similar products and compete for attention and shelf space, intermediaries usually pay attention to the one with the best profit potential.
• B) Sales managers handle most of the important communication with intermediaries who do not want empty promises.
• C) Sales promotions targeted at intermediaries usually focus on short-term arrangements that will improve the intermediary's profits.
• D) Trade ads usually encourage intermediaries to contact the supplier for more information, and then a salesperson takes over.
• E) During sales promotion, intermediaries want to know what they can expect in return for their cooperation.

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Definitions:

Southern Republicans

Republicans residing in the Southern United States, historically significant for their role during the Reconstruction era and their political evolution over time.

Territorial Government

A form of governmental authority that operates in a geographically defined territory, typically not yet a full-fledged state within a union.

Suffrage

The right to vote in public elections, a fundamental principle of democratic societies.

Gender Equality

The state in which access to rights or opportunities is unaffected by gender, allowing people of all genders to participate fully in all areas of life.