Early Adopters

question 200

Multiple Choice

Early adopters

• A) tend to rely on information sources that are not controlled by marketers.
• B) tend to be opinion leaders.
• C) are the first adoption curve group to buy a product.
• D) are commonly called buzz agents.
• E) all of these alternatives are correct.

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Definitions:

Price Discrimination

A pricing strategy where a company charges different prices for the same product or service to different customers, based on various factors.

Customers

Individuals or entities that purchase goods or services from another individual or business, often the focal point in marketing efforts.

Ethical Situations

Scenarios or dilemmas that require individuals or businesses to choose between actions based on moral principles.

Control Systems

Systems designed to regulate or manage the behavior of other devices or systems using control loops.