Which Statement Is True About Products in the Sales Decline

question 117

Multiple Choice

Which statement is true about products in the sales decline stage of the product life cycle?

• A) Brand managers should phase-out this product as quickly as possible.
• B) A declining product may still be profitable for some time and it might be more appropriate to phase-out this product gradually.
• C) Customers will always abandon the declining product immediately if an alternative is available.
• D) Phasing-out a product at this time is fairly easy and this strategy will cut future losses.
• E) None of these statements about the sales decline stage is true.

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Definitions:

Petals

Colored or patterned parts of a flower, involved in attracting pollinators and protecting reproductive structures.

Double Fertilization

A process in the flowering plant life cycle in which there are two fertilizations; one fertilization results in formation of a zygote, whereas the second results in formation of endosperm.

Sperm

Male reproductive cells designed to fertilize female ova (eggs) during sexual reproduction.

Reproductive Structures

Organs or features of organisms that are involved in the production of offspring.