Examlex
By definition, a brand name may not include:
Outgroup
A group of people perceived as distinctly different from or outside of one's own in-group, often leading to biases or discrimination.
Ingroup
“Us”—people with whom we share a common identity.
Just-world Phenomenon
The belief that the world is inherently fair, and thus people get what they deserve and deserve what they get.
Bystander Effect
A social psychological phenomenon in which individuals are less likely to offer help to a victim when other people are present, under the assumption that someone else will take action.
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