A __________ Is an Organized Way of Continually Gathering, Accessing

question 12

Multiple Choice

A __________ is an organized way of continually gathering, accessing, and analyzing information that marketing managers need to make ongoing decisions.

• A) big data repository
• B) data warehouse
• C) marketing information system
• D) research specialist network
• E) marketing model

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Definitions:

Hormone

Substance secreted by endocrine tissues into the blood that acts on a target tissue to produce a specific response.

Follicles

Structures within the ovaries that contain a developing egg and produce hormones, or small sacs in the skin from which hair grows.

FSH

Follicle-stimulating hormone, a gonadotropic hormone secreted by the anterior pituitary gland responsible for maturation of ovarian follicles and sperm production.

Progesterone

A female sex hormone critical for the regulation of ovulation and menstruation as well as supporting pregnancy.