If Geographic Location and Other Demographic Characteristics Are Used as Target

question 205

Multiple Choice

If geographic location and other demographic characteristics are used as target market dimensions, which potential strategy decision area is mostly likely to be affected?

• A) Promotion - what potential customers need.
• B) Target markets - size.
• C) Price - what customers might be willing to pay.
• D) Product line assortment.
• E) Product - which features to include.

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Definitions:

Purge

The act of forcibly removing something or someone, often used in the context of cleansing or purification.

Persecution Delusion

A mental condition where the affected person falsely believes that they are being mistreated, harassed, or targeted by others.

Influence

The capacity to have an effect on the character, development, or behavior of someone or something, or the effect itself.

Mystical

Pertaining to or involving a spiritual or esoteric experience that goes beyond the ordinary understanding or explanation.