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What Is Cold Calling? How Can a Salesperson Make a Successful

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What is cold calling? How can a salesperson make a successful cold call?


Definitions:

Cortex

The outer layer of the brain involved in high-level functions such as consciousness, memory, thought, and emotion.

Sensory Inputs

Information received by sensory systems from the environment or the body, which is then processed by the brain.

Cortex

Refers to the outer layer of the cerebrum, involved in complex functions including memory, attention, perception, cognition, awareness, thought, language, and consciousness.

Limbic System

The limbic system is a complex set of brain structures involved in emotion, behavior, motivation, long-term memory, and olfaction.

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