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Offering superior customer value is especially important when competition is intense.
Middle Adulthood
The stage of life, usually occurring from approximately 40 to 65 years old, involving transitions in physical, cognitive, and social roles.
Extraversion
A personality trait characterized by high levels of sociability, talkativeness, energy, and assertiveness, one of the dimensions in the Big Five personality traits.
Big Five
A model outlining five major dimensions of human personality: openness, conscientiousness, extraversion, agreeableness, and neuroticism.
Assertiveness
The quality of being confident and self-assured without being aggressive, allowing one to express themselves clearly and respectfully.
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