Examlex
Many firms attempt to promote stable prices by meeting competitors' prices and competing for market share by focusing on the nonprice elements of the marketing mix.
Bullish Outlook
An expectation that a market, security, or economy will rise in value in the foreseeable future.
Out-of-the-money
A term used in options trading referring to options that would not make a profit if exercised immediately because their strike price is unfavorable compared to the current market price.
In-the-money
Describes an option with intrinsic value; for a call option, when the underlying asset's price is above the strike price; for a put option, when it's below.
Put Option
A financial contract that gives the buyer the right, but not the obligation, to sell an underlying asset at a specified price within a certain timeframe.
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