Match Each Item with the Correct Statement Below

question 204

Multiple Choice

Match each item with the correct statement below.
-The pricing policy in which a lower-than-normal price is used as a temporary ingredient in a firm's marketing strategy is called _____.

• A)competitive bidding
• B)penetration pricing strategy
• C)list price
• D)trade discount
• E)price flexibility
• F)promotional pricing
• G)loss leader
• H)cannibalization
• I)bundle pricing
• J)odd pricing
• K)transfer price
• L)profit center
• M)skimming pricing strategy
• N)competitive pricing strategy
• O)pricing policy
• P)market price
• Q)noncumulative quantity discount
• R)step out
• S)bot
• T)cash discount

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Definitions:

Ingroup

A social group to which a person psychologically identifies as being a member, often contrasting with an "outgroup" which the person does not identify with.

Outgroup

An outgroup is a social group to which an individual does not identify, often viewed with less favor than the in-group or the group to which the individual belongs.

Ingroup

A group to which an individual belongs, feels a sense of identity, and derives a positive self-esteem from membership.

Outgroup

Any group an individual does not belong to or identify with.