Successful Broad Differentiation Allows a Firm to

question 89

Multiple Choice

Successful broad differentiation allows a firm to

• A)be the industry's best-cost provider.
• B)set the industry ceiling on price.
• C)avoid being dragged into a price war with industry rivals and not be overly concerned about whether entry barriers into the industry are high or low.
• D)command a premium price for its product, and/or increase unit sales, and/or gain buyer loyalty to its brand.
• E)take sales and market share away from rivals by undercutting them on price.

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Definitions:

"If-Then" Rules

Statements in programming and logic that define a condition (IF) and the outcome (THEN) that follows if the condition is met.

Management Information System

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Software

All the programs, routines, and computer languages that control a computer and tell it how to operate.

Internet Of Things

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