What Can Analytical CRM Modelling Tools Discover

question 1

Multiple Choice

What can analytical CRM modelling tools discover?

• A) Identify opportunities for expanding customer relationships
• B) Identify opportunities for cross-selling
• C) Identify opportunities for up-selling
• D) All of the answers are correct

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Definitions:

Perceived Inequity

The feeling or assessment by individuals that they are not receiving a fair share of resources, recognition, or benefits compared to others.

Individual's Feelings

Personal emotions or affective states that are unique to an individual, reflecting their personal reactions or sentiments.

Perceived Inequity

The feeling or perception that one's rewards or outcomes are not fair in comparison to others' rewards or outcomes, leading to feelings of injustice.

Quantity

A measurable amount or the total number of units of a product, material, or substance.