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What Methodology Emphasises Extensive User Involvement in the Rapid and Evolutionary

question 55

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What methodology emphasises extensive user involvement in the rapid and evolutionary construction of working prototypes of a system to accelerate the systems development process?


Definitions:

Geographic Segmentation

The division of a market into different geographical units such as countries, states, regions, cities, or neighborhoods, to tailor marketing efforts to local preferences and conditions.

Lifestyle

The interests, opinions, behaviours, and behavioural orientations of an individual, group, or culture.

Geodemographics

Geodemographics is a method of market segmentation that combines geography with demographic information to classify populations for targeted marketing and research purposes.

Tapestry Segment

Classification of neighborhoods based on demographic and socioeconomic characteristics to understand consumer behavior and lifestyle patterns.

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