Steve Smith Has Been Assigned the Task of Choosing a Foreign

question 91

Essay

Steve Smith has been assigned the task of choosing a foreign market channel that would be most appropriate for his company.Assuming that his company was an automobile company and he wished to enter the Spanish market,list the four points that were identified in the text as starting places for making the channel selection decision.Be specific with your wording of the points.

---

Definitions:

Inadequate

Lacking the quality or quantity required; insufficient for a purpose.

Assets

Economic resources owned or controlled by an individual or entity, expected to produce future benefits.

Default

The failure to fulfill a financial obligation, such as not making the required payments on a loan.

Credit

The trust which allows one party to provide resources to another party wherein the second party does not reimburse the first party immediately but promises either to repay or return those resources at a later date.