Examlex
Creating value within business units can happen when a firm tries to find and acquire either poorly performing firms with unrealized potential or firms in industries on the threshold of significant, positive change. This action is known as
Placebo
A substance with no therapeutic effect, used as a control in testing new drugs, or used to provoke a psychological benefit to the patient.
Secondary Reinforcers
Secondary reinforcers are stimuli that become reinforcing through their association with primary reinforcers, such as praise, money, or grades, which are not inherently rewarding but are valued through learned associations.
Conditioned Reinforcers
Stimuli or rewards that have become reinforcing through their association with a primary reinforcer.
Punishers
Stimuli that decrease the likelihood of a behavior being repeated, often used in behavioral psychology.
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